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| 2010 Contestants | Sweethearts Raffle |
Willits Frontier Days One secret to reaching our 84th continuous year of successful rodeo and 4th of July festivities is the enormous efforts made by the Sweetheart Contestants and their pre-sale of tickets to all the Frontier Days events. The annual Sweetheart Contest is conducted each year by the local Soroptimists club. Dedicated young women vie for the honor of being named Willits Frontier Days Sweetheart. Contestants are judged on their horsemanship, appearance and personality, as well as their advance ticket sales to various Frontier Days activities. While some incentive might come from the 15% contestants earn from ticket sales, their strongest motivation is their love of horses and rodeo along with their desire to see rodeo succeed as a way of life. |
2010 Sweetheart Stephanie Standley |
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Past Sweethearts pose together at the 2007 Sweetheart’s Dinner held June 29, 2007. |
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The
Willits Frontier Days Association is a non-profit organization. |
